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Creating your own content is the most efficient strategy on WordPress
As a website manager I have had to help people who made mistakes in their content strategy. They linked to third-party content that thought was interesting but unfortunately they don’t control that content. What happened is that over time, that content was removed and they ended up with dead links. Don’t make this mistake! The client who did this I had advised to spend more time and write original content. Not only did they get higher views, they now have what is called “evergreen content.” This means that he is no longer writing things that are time limited. For example, when you write posts based on current events then sometimes…
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Exploring Roosevelt Island in NYC
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Speeding up your WordPress site by adjusting the .htaccess file
In order to speed up my companies WordPress site I had to adjust the .htaccess file. This is an advanced skill, so if you are beginner proceed carefully. I spoke before about using GTMetrix to test your website performance. It helpfully tells you exactly what you need to do to optimize your website. This time when I was working it said that I needed to control the browser caching better. However my plugin WP-Rockit settings were already set and they weren’t doing a great job. This meant that I needed to make some changes manually. I made a backup of the .htaccess file by downloading it to my desktop. Then…
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Want to present information in a list in WordPress?
Then you want to use the plugin WP Restaurant Price List plugin. You can see what it does in the photo below. As you can see, it allows you to have a graphic to the left and not have to create a slow loading table for it. Often you just need a simple effect and it is overkill to use div tags to create this. Also for people who are using mobile devices, using a small photo can be faster than the associated code. Now of course this was designed for restaurants but often you can use plugins designed for other industries in your industry. You shouldn’t be afraid to…
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CDC staying safe when doing International Travel












