Infinite scrolling, aka “endless scroll,” is “a web-design technique that loads content continuously as the user scrolls down the page.”   Infinite scrolling enhances user experience by bring convenience to website users. They don’t have to click on page numbers to access the next page. To most users, especially mobile users, scrolling is easier than clicking. The action of scrolling down is intuitive.   Should your consider adding infinite scrolling to your website? It depends on what kind of content you have on the website and what is your users’ purpose of visiting your website.   News sites and social media sites usually adopt the infinite scrolling feature. On these…